Susan Beischel, designer and entrepreneur, founded the
luxury brand Skin in 2003. Since then she has successfully
built the company into a global lifestyle brand
encompassing lingerie, accessories and clothing. Skin is
widely recognized for the use of soft natural fabrics,
organic cotton materials and sophisticated, versatile silhouettes.
Susan grew up in Wisconsin surrounded by the natural
environment giving her roots in nature and an appreciation
for pure natural beauty. Although her roots are in nature,
her spirit branches out over the globe. She earned a B.S.
degree in Retail Management at the University of
Wisconsin at Madison and graduated with honors as an All
American Athlete on scholarship. She went on to earn an
M.B.A in Entrepreneurship from the Kellstadt School of
Business at Depaul University of Chicago. That
determination and commitment to excellence is evident in
her work, season after season, with collections that marry
function, luxury and adaptability.
Drawing inspiration from the natural world, the collection
appeals to the senses with comfortable luxe fabrics and
refined lines. Skin truly addresses the body by
incorporating items that can be worn to sleep, to lunch and
to go from day to night.
“We lead such hectic and busy lives. I want to offer the
world a soothing palette of clothing to comfort and
cocoon in 24/7 no matter what the endeavor. Our skin is
the largest organ of the body. We should address it with
luxurious fabrics every day giving us a platform to feel
comfortable to live our best lives.
First there was under-wear,
then there was lounge-wear,
now there is every-wear by skin.